Consumer Psychology of Tourism, Hospitality and Leisure
Geoffrey (La Trobe University, Australia) Crouch, Harry (Eindhoven University of Technology, The Netherlands) Timmermans, Muzaffer (Professor & Dept. Chair, University of Massachusetts Amherst, USA) Uysal, Richard (University of Colorado at Boulder, USA) Perdue
CABI Publishing, 2004
188,75 €On orderDelivery: 2-3 weeks
Themes covered by the papers include attitudes, emotions and information processing; motivation and learning; consumption systems; decision and choice; experience and satisfaction; market segmentation; attraction and loyalty; and image and interpretation.
- ISBN-13
- 9780851997490
- ISBN-10
- 085199749X
- Publisher
- CABI Publishing
- Year
- 2004
- Publication date
- 2004-01-21
- Pages
- 368
- Dimensions
- 244x172x