Business Policy and Strategy
Taylor & Francis Ltd, 2007
157,50 €On orderDelivery: 2-3 weeks
Analyzing functions such as marketing, production, operations, and finance, this book demonstrates how to formulate, implement, and evaluate corporate strategy. It reviews basic and alternative strategy policies and illustrates concepts through a case study. It also supplies a decision-making tool for identifying strategic problems.
- ISBN-13
- 9780849383243
- ISBN-10
- 0849383242
- Publisher
- Taylor & Francis Ltd
- Year
- 2007
- Publication date
- 2007-03-19
- Pages
- 262
- Dimensions
- 163x242x19
- Weight
- 512