Public Relations Metrics
Taylor & Francis Inc, 2008
101,75 €On orderDelivery: 2-3 weeks
Presents developments in public relations measurement and evaluation. This book brings together ideas and methods that can be used throughout the world, and scholars and practitioners from the United States, Europe, Asia, and Africa are represented.
- ISBN-13
- 9780805862737
- ISBN-10
- 0805862730
- Publisher
- Taylor & Francis Inc
- Year
- 2008
- Publication date
- 2008-05-28
- Pages
- 348
- Dimensions
- 226x156x18
- Weight
- 466