Diversity in Advertising
Taylor & Francis Inc, 2004
259,95 €On orderDelivery: 2-3 weeks
The successful advertisers of the 21st century must understand the importance of diversity in American Society. A number of characteristics must be considered such as: gender, age, ethnicity, sexual orientation, etc. Today over a quarter of Americans ide
- ISBN-13
- 9780805847949
- ISBN-10
- 0805847944
- Publisher
- Taylor & Francis Inc
- Year
- 2004
- Publication date
- 2004-02-23
- Pages
- 472
- Dimensions
- 160x236x33
- Weight
- 866