Making Media Content

John A. Fortunato

Taylor & Francis Inc, 2005

259,95 €On orderDelivery: 2-3 weeks

Making Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporate interests, owners, and advocacy groups. It examines the strategic decision-making of

ISBN-13
9780805847482
ISBN-10
0805847480
Publisher
Taylor & Francis Inc
Year
2005
Publication date
2005-04-19
Pages
496
Dimensions
229x152x
Weight
472