Advertising and Popular Culture

Jib Fowles

SAGE Publications Inc, 1996

161,75 €On orderDelivery: 2-3 weeks

`The 11 comprehensive and well-documented chapters provide critical insights toward understanding these complex domains and their contemporary roles.... This is a valuable resource for academics and professionals in advertising, media and communication, as well as for research on the cultural significance of advertising and popular culture' - Choice

ISBN-13
9780803954830
ISBN-10
0803954832
Publisher
SAGE Publications Inc
Year
1996
Publication date
1996-03-04
Pages
296
Dimensions
296x216x22
Weight
398