Successful Focus Groups

SAGE Publications Inc, 1993

222,25 €On orderDelivery: 2-3 weeks

Covers the basic principles of when and how to use focus groups, the applicability of focus group interviews to survey research and other methods, general issues in the use of focus groups, the specific problems of focus groups with different populations or settings and an agenda for future development of the method.

ISBN-13
9780803948747
ISBN-10
0803948743
Publisher
SAGE Publications Inc
Year
1993
Publication date
1993-05-26
Pages
288
Dimensions
219x147x17
Weight
364