Postmodern Consumer Research
Elizabeth C. Hirschman, Morris B. Holbrook
SAGE Publications Inc, 1992
140,95 €On orderDelivery: 2-3 weeks
Examines the philosophies and methods of consumer research both objectively and subjectively. This title presents philosophical concepts regarding the origin and content of knowledge relevant to consumer-behaviour phenomena.
- ISBN-13
- 9780803947436
- ISBN-10
- 0803947437
- Publisher
- SAGE Publications Inc
- Year
- 1992
- Publication date
- 1992-09-11
- Pages
- 152
- Weight
- 230