Media Advocacy and Public Health

David H. Jernigan, Lawrence M. Wallack, Lori Dorfman, Makani Themba-Nixon

SAGE Publications Inc, 1993

222,25 €On orderDelivery: 2-3 weeks

How we think about health problems, and what we do about them, is largely determined by how they are reported on television, radio and in the newspapers. This book lays out the theoretical framework and practical guidelines to successful media advocacy strategies and includes case studies on such vital issues as AIDS and alcohol abuse.

ISBN-13
9780803942899
ISBN-10
0803942893
Publisher
SAGE Publications Inc
Year
1993
Publication date
1993-12-02
Pages
240
Dimensions
229x153x16
Weight
386