Information Campaigns
SAGE Publications Inc, 1989
189,25 €On orderDelivery: 2-3 weeks
Working from the premises that information campaigns and social marketing efforts represent attempts at planned social change and that it is insufficient to examine inherently social phenomena in a social vacuum, the contributors to this volume provide a social context for examining these domains.
- ISBN-13
- 9780803932197
- ISBN-10
- 0803932197
- Publisher
- SAGE Publications Inc
- Year
- 1989
- Publication date
- 1989-12-29
- Pages
- 312
- Dimensions
- 215x139x
- Weight
- 420