Consumer Psychology in a Social Media World
Taylor & Francis Ltd, 2015
85,75 €On orderDelivery: 2-3 weeks
Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world that has rapidly become a key component in the social and economic lives of most individuals.
- ISBN-13
- 9780765646941
- ISBN-10
- 0765646943
- Publisher
- Taylor & Francis Ltd
- Year
- 2015
- Publication date
- 2015-10-06
- Pages
- 278
- Dimensions
- 154x228x18
- Weight
- 468