Review of Marketing Research

Emerald Publishing Inc, 2007

189,25 €On orderDelivery: 2-3 weeks

Part of "The Review of Marketing Research" annual series that provides articles by the marketing field's leading researchers and scholars. The series includes literature reviews, methodologies, empirical studies, trends, international developments, guidelines for implementation, and suggestions for future theory development and testing.

ISBN-13
9780765613066
ISBN-10
0765613069
Publisher
Emerald Publishing Inc
Year
2007
Publication date
2007-02-01
Pages
226
Dimensions
246x174x16
Weight
666