Review of Marketing Research

Emerald Publishing Inc, 2004

181,75 €On orderDelivery: 2-3 weeks

The Review of Marketing Research annual series provides articles by the marketing field's leading researchers and academicians. RMR publishes long chapters that are not only theoretically rigorous but also offer richer detail, including literature reviews, methodologies, empirical studies, emerging trends, and international developments.

ISBN-13
9780765613042
ISBN-10
0765613042
Publisher
Emerald Publishing Inc
Year
2004
Publication date
2004-09-30
Pages
352
Dimensions
246x174x23
Weight
666