The McDonaldization Thesis
George Ritzer
SAGE Publications Inc, 1997
316,25 €On orderDelivery: 2-3 weeks
Ritzer discusses the process of McDonaldization, and scrutinizes: the labour process and the degree to which it has been McDonaldized; the relationship between McDonaldization and globalization and Americanization. Part Three presents new means of consumption and the book concludes with a re-evaluation of the McDonaldization thesis and its future.
- ISBN-13
- 9780761955399
- ISBN-10
- 0761955399
- Publisher
- SAGE Publications Inc
- Year
- 1997
- Publication date
- 1997-12-24
- Pages
- 224
- Dimensions
- 234x156x
- Weight
- 500