Resisting McDonaldization

SAGE Publications Inc, 1999

341,50 €On orderDelivery: 2-3 weeks

The McDonaldization thesis argued that contemporary life is succumbing to the standardization, flexibility and predictability of fast-food service. This text makes a critical appraisal of the thesis, discussing the rationalization of modern life, consumer culture and modern citizenship.

ISBN-13
9780761955177
ISBN-10
0761955178
Publisher
SAGE Publications Inc
Year
1999
Publication date
1999-04-16
Pages
272
Dimensions
234x156x
Weight
530