Entrepreneurship as Strategy
G. Dale Meyer, Kurt Allen Heppard
SAGE Publications Inc, 2000
222,25 €On orderDelivery: 2-3 weeks
The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. This book deals with this topic.
- ISBN-13
- 9780761915799
- ISBN-10
- 0761915796
- Publisher
- SAGE Publications Inc
- Year
- 2000
- Publication date
- 2000-06-08
- Pages
- 168
- Dimensions
- 228x152x
- Weight
- 340