Developing Questions for Focus Groups
Richard A. Krueger
SAGE Publications Inc, 1997
140,95 €On orderDelivery: 2-3 weeks
Asking the right questions is critical in focus group interviewing. This book describes a practical process for identifying powerful themes and then offers an easy-to-understand strategy for translating those themes into questions. Richard Krueger suggests ways of categorizing, phrasing and sequencing focus group questions.
- ISBN-13
- 9780761908197
- ISBN-10
- 0761908196
- Publisher
- SAGE Publications Inc
- Year
- 1997
- Publication date
- 1997-09-10
- Pages
- 128
- Dimensions
- 179x255x8
- Weight
- 262