Getting Attention
Susan Y Kohl
Taylor & Francis Ltd, 2000
87,25 €On orderDelivery: 2-3 weeks
A guide to getting your message heard in the dynamic and noisy markets. It is an insider's look at what works and what doesn't in the fast-paced, high-tech world of communications. It reveals how to tailor a message for a specific or multiple media so that it has the best chance of reaching and informing your target market.
- ISBN-13
- 9780750672597
- ISBN-10
- 0750672595
- Publisher
- Taylor & Francis Ltd
- Year
- 2000
- Publication date
- 2000-08-31
- Pages
- 196
- Dimensions
- 234x156x
- Weight
- 360