Essential Law for Marketers
Ardi Kolah
Taylor & Francis Ltd, 2002
99,75 €On orderDelivery: 2-3 weeks
Offers explanations of the laws that impact on the practice of marketing, advertising, sponsorship, design and public relations, providing guidance on crucial issues for the busy practitioner. This book also provides helpful tips and suggestions for 'keeping it legal' without losing sight of the overall commercial objectives.
- ISBN-13
- 9780750655002
- ISBN-10
- 0750655003
- Publisher
- Taylor & Francis Ltd
- Year
- 2002
- Publication date
- 2002-07-30
- Pages
- 444
- Dimensions
- 245x186x26
- Weight
- 808