Successful Marketing Communications
Cathy Ace
Taylor & Francis Ltd, 2001
82,95 €On orderDelivery: 2-3 weeks
Takes a practical approach to the subject of marketing communications. This book covers marketing communications content from certificate to advanced level. It offers insights into how to successfully find, brief and manage marketing communications service providers. It is suitable for students who are into promotional planning and implementation.
- ISBN-13
- 9780750650274
- ISBN-10
- 0750650273
- Publisher
- Taylor & Francis Ltd
- Year
- 2001
- Publication date
- 2001-08-29
- Pages
- 222
- Dimensions
- 245x190x12
- Weight
- 434