Street-Smart Advertising

Margo Berman

Bloomsbury Publishing Plc, 2006

61,95 €On orderDelivery: 2-3 weeks

Contains examples designed to jump-start the right side of the brain. This work is filled with memorable uses of fresh media, on-strategy marketing, creative online work, insightful quotes by giants in the advertising industry, and exercises to strengthen creative thinking. It also includes campaign concepts, unusual visual treatments, and more.

ISBN-13
9780742541375
ISBN-10
0742541371
Publisher
Bloomsbury Publishing Plc
Year
2006
Publication date
2006-09-11
Pages
250
Dimensions
154x235x15
Weight
376