Marketing and Public Relations Handbook for Museums, Galleries, and Heritage Attractions

Sue Runyard, Ylva French

AltaMira Press, 2000

103,95 €On orderDelivery: 2-3 weeks

This definitive guide describes the role of marketing and effective marketing and public relations techniques any museum or heritage site can utilize.

ISBN-13
9780742504073
ISBN-10
0742504077
Publisher
AltaMira Press
Year
2000
Publication date
2000-03-09
Pages
304
Dimensions
228x153x19
Weight
538