Positioning Theory
John Wiley and Sons Ltd, 1998
73,25 €On orderDelivery: 2-3 weeks
* Provides a state of the art overview of positioning theory* Features contributions from some of worlda s leading experts in the field* Contains examples throughout to illustrate the theory. .
- ISBN-13
- 9780631211396
- ISBN-10
- 063121139X
- Publisher
- John Wiley and Sons Ltd
- Year
- 1998
- Publication date
- 1998-10-10
- Pages
- 228
- Dimensions
- 231x153x14
- Weight
- 360