The New Guide to Identity

Wolff Olins

Taylor & Francis Ltd, 1996

77,25 €On orderDelivery: 2-3 weeks

This study aims to show how managing identity can create and sustain behavioural change in an organization as well as achieving the outcome of influencing its external audiences. The work provides a guide to identity, including what it is and how it can be used to full effect.

ISBN-13
9780566077371
ISBN-10
056607737X
Publisher
Taylor & Francis Ltd
Year
1996
Publication date
1996-02-28
Pages
110
Dimensions
244x210x8
Weight
364