Media Argumentation

Douglas (University of Windsor, Ontario) Walton

Cambridge University Press, 2007

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Media argumentation is a powerful force in our lives. From television commercials to war propaganda it can greatly influence public opinion. Walton takes a fresh look at the influence of mass media, showing the intersection of media sources with argumentation theory, informal logic, computational theory, and theories of persuasion.

ISBN-13
9780521876902
ISBN-10
0521876907
Publisher
Cambridge University Press
Year
2007
Publication date
2007-09-24
Pages
400
Dimensions
235x156x23
Weight
662