Intellectual Property for Managers and Investors
Steven J. Frank
Cambridge University Press, 2006
106,50 €On orderDelivery: 2-3 weeks
Competing and succeeding in today's marketplace requires an in-depth understanding of intellectual property (IP). This 2006 book equips the business manager with a working, practical knowledge essential to creating and exploiting IP wealth. It shows investors how to evaluate IP strength and competitive value.
- ISBN-13
- 9780521851060
- ISBN-10
- 0521851068
- Publisher
- Cambridge University Press
- Year
- 2006
- Publication date
- 2006-02-23
- Pages
- 186
- Dimensions
- 244x170x13
- Weight
- 539