Strategic Alliances as Social Facts
Mark (University of Cambridge) De Rond
Cambridge University Press, 2003
107,95 €On orderDelivery: 2-3 weeks
Mark de Rond examines the social dimension of strategic alliances and the importance of the individuals involved. Based on in-depth case studies of three major biotechnology alliances, the book combines insights from social theory and intellectual history with mainstream strategic management literature to provide a refreshing and thought-provoking analysis.
- ISBN-13
- 9780521811101
- ISBN-10
- 0521811104
- Publisher
- Cambridge University Press
- Year
- 2003
- Publication date
- 2003-06-19
- Pages
- 230
- Dimensions
- 233x160x21
- Weight
- 518