The Economic Theory of Product Differentiation
John Beath, Yannis Katsoulacos
Cambridge University Press, 1991
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There are few industries in modern market economies that do not manufacture differentiated products. This book provides a systematic explanation and analysis of the widespread prevalence of this important category of products. Particular attention is paid to the distinction between horizontal and vertical differentiation as well as to the related issues of product quality and durability.
- ISBN-13
- 9780521335263
- ISBN-10
- 0521335264
- Publisher
- Cambridge University Press
- Year
- 1991
- Publication date
- 1991-02-28
- Pages
- 216
- Dimensions
- 162x237x21
- Weight
- 474