The Winning Message
Adam F. (University of Washington) Simon
Cambridge University Press, 2002
44,95 €On orderDelivery: 2-3 weeks
This study investigates candidate behavior in American electoral campaigns. It centers on a question of equal importance to citizens and scholars: how can we produce better political campaigns? It takes an innovative approach by bringing together critical and empirical methods as well as game theory.
- ISBN-13
- 9780521001915
- ISBN-10
- 0521001919
- Publisher
- Cambridge University Press
- Year
- 2002
- Publication date
- 2002-04-29
- Pages
- 198
- Dimensions
- 228x153x11
- Weight
- 288