How to Sell at Margins Higher Than Your Competitors
Lawrence L. Steinmetz, William T. Brooks
John Wiley & Sons Inc, 2005
31,75 €On orderDelivery: 2-3 weeks
Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor.
- ISBN-13
- 9780471744832
- ISBN-10
- 0471744832
- Publisher
- John Wiley & Sons Inc
- Year
- 2005
- Publication date
- 2005-12-02
- Pages
- 272
- Dimensions
- 239x177x26
- Weight
- 472