Indispensable
Joe Calloway
John Wiley & Sons Inc, 2005
39,25 €On orderDelivery: 2-3 weeks
A five-step strategy for turning a commodity into a necessity When products and services become interchangeable, price becomes the ultimate determinant for consumers. Indispensable shows businesses how to break out of that cycle by using The Five Drivers-a strategy that takes companies to the next level of performance.
- ISBN-13
- 9780471703082
- ISBN-10
- 0471703087
- Publisher
- John Wiley & Sons Inc
- Year
- 2005
- Publication date
- 2005-05-24
- Pages
- 240
- Dimensions
- 153x232x21
- Weight
- 476