Global and Transnational Business
David (University of Newcastle upon Tyne, UK) Campbell, George (Newcatle Business School, UK) Stonehouse, Jim (University of Strathclyde) Hamill, Tony (Newcatle Business School, UK) Purdie
John Wiley & Sons Inc, 2004
82,75 €On orderDelivery: 2-3 weeks
In this new edition of a successful textbook the authors assess the turbulent environment in which international businesses operate and the approaches to strategy formulation and implementation which can be adopted.
- ISBN-13
- 9780470851265
- ISBN-10
- 0470851260
- Publisher
- John Wiley & Sons Inc
- Year
- 2004
- Publication date
- 2004-03-16
- Pages
- 496
- Dimensions
- 246x171x27
- Weight
- 794