Rethinking Marketing
John Wiley & Sons Inc, 2004
86,95 €On orderDelivery: 2-3 weeks
Based on a seminar in Spring 2003 that brought together senior marketing Professors from both Europe and the US.
- ISBN-13
- 9780470021477
- ISBN-10
- 0470021470
- Publisher
- John Wiley & Sons Inc
- Year
- 2004
- Publication date
- 2004-07-16
- Pages
- 304
- Dimensions
- 176x252x23
- Weight
- 664