Strategic Management
Podolny, Joel (Stanford University Graduate School of Business, CA), Saloner, Garth (Stanford University Graduate School of Business, CA), Shepard, Andrea (Stanford University Graduate School of Business, CA)
John Wiley & Sons Inc, 2005
226,75 €On orderDelivery: 2-3 weeks
Designed for general managers who have or will have overall responsibility for a business. This book provides a set of frameworks, tools, and concepts to build this capability. It also offers insights into organizations and strategy that helps general managers make strategic thinking in their firms pervasive, effective, and rewarding.
- ISBN-13
- 9780470009475
- ISBN-10
- 0470009470
- Publisher
- John Wiley & Sons Inc
- Year
- 2005
- Publication date
- 2005-12-12
- Pages
- 464
- Dimensions
- 243 x 199 x 22
- Weight
- 880