Protecting Main Street
Paul C. Lubin
Taylor & Francis Ltd, 2010
259,95 €On orderDelivery: 2-3 weeks
Presents an overview of the importance of conducting different forms of market research to uncover problems in the lending and mortgage markets and how these problems affect the consumers' ability to make optimal credit decisions. This book also outlines the market research methodologies used to measure the consumer experience.
- ISBN-13
- 9780415996013
- ISBN-10
- 0415996015
- Publisher
- Taylor & Francis Ltd
- Year
- 2010
- Publication date
- 2010-08-12
- Pages
- 126
- Dimensions
- 237x160x15
- Weight
- 342