Imaging in Advertising
Fern L. (Clark University, USA) Johnson
Taylor & Francis Ltd, 2007
76,75 €On orderDelivery: 2-3 weeks
Through a series of case studies, Fern L. Johnson examines how verbal and visual images produce meaning, exploring advertisements for cigarettes, alcohol, and cosmetics.
- ISBN-13
- 9780415978828
- ISBN-10
- 0415978823
- Publisher
- Taylor & Francis Ltd
- Year
- 2007
- Publication date
- 2007-12-01
- Pages
- 272
- Dimensions
- 229x152x
- Weight
- 432