School Commercialism

Alex Molnar

Taylor & Francis Ltd, 2005

317,25 €On orderDelivery: 2-3 weeks

Commercial activity in schools reflects the consumerist society at large. This book reviews the historical development of this situation and questions whether corporate marketing and profit-making belong in an educational setting. It offers the marketer's and the educationalist's perspectives for evaluation.

ISBN-13
9780415951319
ISBN-10
0415951313
Publisher
Taylor & Francis Ltd
Year
2005
Publication date
2005-06-23
Pages
190
Dimensions
198x129x
Weight
345