Public Media Management for the Twenty-First Century
Taylor & Francis Ltd, 2013
283,95 €On orderDelivery: 2-3 weeks
This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices.
- ISBN-13
- 9780415843256
- ISBN-10
- 0415843251
- Publisher
- Taylor & Francis Ltd
- Year
- 2013
- Publication date
- 2013-09-26
- Pages
- 302
- Dimensions
- 229x162x23
- Weight
- 608