Islam, Marketing and Consumption
Taylor & Francis Ltd, 2016
259,95 €On orderDelivery: 2-3 weeks
This book seeks to reflect various unheard and emerging critical voices from within the Muslim world, providing critical insights on how, if and why Islam matters to marketing theory and practice. This insightful collection will be of interest to those interested in marketing, consumer behaviour, Islamic studies, cultural studies and sociology.
- ISBN-13
- 9780415746946
- ISBN-10
- 0415746949
- Publisher
- Taylor & Francis Ltd
- Year
- 2016
- Publication date
- 2016-01-18
- Pages
- 204
- Dimensions
- 164x242x18
- Weight
- 456