Political Marketing in Retrospective and Prospective
Taylor & Francis Ltd, 2012
259,95 €On orderDelivery: 2-3 weeks
This collection reviews the existing theory, empirical evidence and practice of political marketing and explores emerging topics and lines of inquiry within the field. This book was published as a special issue of the Journal of Political Marketing.
- ISBN-13
- 9780415627337
- ISBN-10
- 0415627338
- Publisher
- Taylor & Francis Ltd
- Year
- 2012
- Publication date
- 2012-12-06
- Pages
- 146
- Dimensions
- 246x174x
- Weight
- 440