The Why of Consumption
Cynthia Huffman, David Glen Mick, S. Ratneshwar
Taylor & Francis Ltd, 2003
109,25 €On orderDelivery: 2-3 weeks
Unique in focus and with multifaceted approach, this topical book provides an excellent overview of current research and imparts key insights to illuminate the subject for both academics and practitioners alike.
- ISBN-13
- 9780415316170
- ISBN-10
- 0415316170
- Publisher
- Taylor & Francis Ltd
- Year
- 2003
- Publication date
- 2003-04-17
- Pages
- 356
- Dimensions
- 232x157x22
- Weight
- 530