The Discourse of Advertising
Guy Cook
Taylor & Francis Ltd, 2001
259,95 €On orderDelivery: 2-3 weeks
This second edition addresses contemporary advertising in the context of current changes in communication. It is a comprehensive and invaluable reference guide to all aspects of the language of advertising.
- ISBN-13
- 9780415234542
- ISBN-10
- 0415234549
- Publisher
- Taylor & Francis Ltd
- Year
- 2001
- Publication date
- 2001-07-19
- Pages
- 268
- Dimensions
- 234x156x
- Weight
- 476