Marketing Apocalypse
Taylor & Francis Ltd, 1997
117,95 €On orderDelivery: 2-3 weeks
Is marketing coming to an end? The authors explore the present state of marketing scholarship and put forward a variety of visions of marketing in the twenty first century.
- ISBN-13
- 9780415173568
- ISBN-10
- 0415173566
- Publisher
- Taylor & Francis Ltd
- Year
- 1997
- Publication date
- 1997-12-11
- Pages
- 312
- Dimensions
- 234x156x
- Weight
- 580