Pictorial Metaphor in Advertising
Charles Forceville
Taylor & Francis Ltd, 1995
259,95 €On orderDelivery: 2-3 weeks
Charles Forceville provides us with a method of detecting the metaphors which exist within pictures, particularly in advertising.
- ISBN-13
- 9780415128681
- ISBN-10
- 0415128684
- Publisher
- Taylor & Francis Ltd
- Year
- 1995
- Publication date
- 1995-12-21
- Pages
- 244
- Dimensions
- 164x244x21
- Weight
- 508