A Handbook of Qualitative Methodologies for Mass Communication Research

Taylor & Francis Ltd, 1991

89,50 €On orderDelivery: 2-3 weeks

This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.

ISBN-13
9780415054058
ISBN-10
0415054052
Publisher
Taylor & Francis Ltd
Year
1991
Publication date
1991-12-19
Pages
288
Dimensions
216x138x
Weight
530