The Consumerist Manifesto
Martin P. Davidson
Taylor & Francis Ltd, 1992
78,25 €On orderDelivery: 2-3 weeks
Examines the advertising process from within the agency. The author shows how advertising has become the idiom for the enterprise culture as the old suspicions against the industry have disappeared.
- ISBN-13
- 9780415046206
- ISBN-10
- 0415046203
- Publisher
- Taylor & Francis Ltd
- Year
- 1992
- Publication date
- 1992-07-30
- Pages
- 228
- Dimensions
- 216x138x
- Weight
- 420