Crisis Management in the Food and Drinks Industry: A Practical Approach
Colin Doeg
Springer-Verlag New York Inc., 2005
121,95 €On orderDelivery: 2-3 weeks
Focuses on the communications aspects of dealing with a crisis. This book offers advice ranging from preparing for the unthinkable to the dramatic expansion of the Internet, avoiding being caught off-guard by a situation, the ramifications of product tampering and managing an actual crisis.
- ISBN-13
- 9780387233826
- ISBN-10
- 0387233822
- Publisher
- Springer-Verlag New York Inc.
- Year
- 2005
- Publication date
- 2005-07-29
- Pages
- 264
- Dimensions
- 235x155x