Current Research on Gender Issues in Advertising

Taylor & Francis Ltd, 2020

77,25 €On orderDelivery: 2-3 weeks

This book extends the research on gender stereotypes in advertising, highlighting the attitude towards sex and nudity; women in decorative roles; the changing roles of women and men in advertising; and the views of those who design ad campaigns. This book was first published as a special issue of the International Journal of Advertising. <

ISBN-13
9780367593100
ISBN-10
0367593106
Publisher
Taylor & Francis Ltd
Year
2020
Publication date
2020-08-14
Pages
146
Dimensions
175x246x22
Weight
296