The Fashion Business
Dario Golizia
Taylor & Francis Ltd, 2021
283,95 €On orderDelivery: 2-3 weeks
This book provides a clear understanding of the different business strategies and models across all markets of the fashion industry. Providing a wholistic and practical approach to strategic fashion management and marketing, the book covers brand image, supply chain, communication, price point, and social media.
- ISBN-13
- 9780367490539
- ISBN-10
- 0367490536
- Publisher
- Taylor & Francis Ltd
- Year
- 2021
- Publication date
- 2021-07-19
- Pages
- 222
- Dimensions
- 186x264x20
- Weight
- 634