Computational Advertising
Chao Wang, Peng Liu
Taylor & Francis Ltd, 2020
220,75 €On orderDelivery: 2-3 weeks
This book introduces computational advertising, and advertising monetization. It provides a macroscopic understanding of how consumer products in the Internet era push user experience and monetization to the limit.
- ISBN-13
- 9780367206383
- ISBN-10
- 0367206382
- Publisher
- Taylor & Francis Ltd
- Year
- 2020
- Publication date
- 2020-05-27
- Pages
- 442
- Dimensions
- 254x178x
- Weight
- 957